14 Best Social Media Scheduler Tools for Content Creators in 2024

Discover social media scheduler tools that streamline your process, save time, and help you connect with followers in real time

By: Izrael Samson
August 22, 2023
15 minute reading
social media scheduler tools

Less time spent publishing content = more time to create content. 

Content creators are often one-person-armies or small teams, and don’t have the social media marketing budget bigger brands enjoy. That’s why it’s important to have a powerful tool stack. 

In 2023, content creators should lean on multi-fuctional tools and AI services to streamline their workflow.

There are plenty of scheduler tools in the market for social media platforms. 

Ideally, you want a tool that’s a swiss army knife for managing your social profiles, monitoring your audience, and analyzing performance.

So we put together the 14 best scheduler tools with powerful capabilities beyond a scheduled post. In this guide, you’ll find top-tier tools that'll increase productivity and refine your strategy.

Why should you use a scheduler tool?

Instagram and Facebook have native scheduling features. So why should you bother to pay for an additional tool? 

Scheduling goes beyond setting a time for your posts go live. Robust scheduling tools make it easy to organize and label your content, so you can boost productivity and streamline your creation process across platforms. These tools also help you stick to a posting schedule. 

“Using a social media scheduler tool has streamlined our content creation and social media management by creating posts in bulk and scheduling them within a day,” says Sarah Jameson, Marketing Director of Green Building Elements“We create one-month posts and schedule them in three days or less. Because of this, we can work faster, step back and, see our scheduled posts and how they relate to our monthly strategy.”

Still, scheduling isn’t the entire picture. You’ll likely need to add final touches to your social media content on the native app. “Not all post types can be effectively scheduled. LinkedIn/Instagram Story Polls or stories with interactive stickers require real-time engagement and cannot be automated through scheduling,” says Kyriaki Raouna, Content Partnerships Manager at LearnWorlds. “Consider how often you’ll need to do native posting.” 

Sign up for a free trial on the scheduler app to see how much control it gives over its native app features. 

Next, let’s review the top scheduler tools in 2023. 

14 best social media scheduler tools for content creators

1. Agorapulse

agorapulse homepage

Agorapulse is an exceptional content scheduler that allows creators to effortlessly schedule and distribute content across major social media platforms, such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and YouTube.

Content creators can benefit from Agorapulse’s analytics, making it easier to look at social media campaign performance

“Agorapulse allows you to track and analyze your social media performance and report back to brands on the tangible results you've achieved,” says Stephanie Garcia, Director of Communications at Agorapulse. “With automatic UTM parameter tracking, creators can measure engagement and prove their social media ROI to brand partners.”

Pros

  • Bulk scheduling features

  • Queued posts and categories

  • Intuitive user interface

  • Multi-platform social media management

  • Advanced reporting and analytics

  • Access to Google Analytics

  • Excellent customer support

Cons

  • Doesn’t offer ad management

  • Higher pricing compared to some competitors, especially if you only need the scheduling feature

  • Pinterest unavailable on Agorapulse

  • Important features such as first comment scheduling and Instagram grid view are not available in the basic plan

Pricing

Here are Agorapulse’s pricing plans

  • Standard plan: Starts at $49/month

  • Professional plan: Starts at $79/month

  • Advanced plan: Starts at $79/month

There is a 28-day free trial available also.

Best for

Agorapulse is ideal for content creators and influencers who need advanced scheduling, analytics, and efficient management across multiple social media platforms.

2. Brandwatch Social Media Management

brandwatch social media

Brandwatch Social Media Management is a powerful tool for content creators who need complete social media management capabilities. 

With its extensive features and an intuitive interface, it simplifies monitoring, scheduling, and analyzing social media content. You get notifications of Twitter mentions and relevant hashtags in one inbox.

While Brandwatch Social Media Management is ideally for bigger companies and enterprises, the basic plan can work for a solo content creator. 

Pros

  • Efficient content scheduling

  • Advanced social media monitoring

  • One social inbox for multiple platforms

  • Real-time metrics and insights

  • Customizable dashboards

  • Great support for Tiktok

Cons

  • Can be overwhelming for a solo creator

  • Pricey if you only use the scheduling feature

  • Steep learning curve with interface and features

Pricing

Brandwatch offers custom pricing based on individual needs and requirements. Contact its sales team for a personalized quote.

Best for

Brandwatch Social Media Management is best suited for content creators who prioritize in-depth social media monitoring, want to analyze real-time data and insights, and need a comprehensive tool for scheduling and managing their social media content effectively.

It's not the best option for new creators, or those looking for a scheduler solution alone.

3. Loomly

loomly homepage

Loomly is a versatile social media management tool with automated scheduling.

It has an easy-to-use interface and collaborative features, and simplifies creating, scheduling, and analyzing social media content. Loomly is a publishing automation tool for: 

  • Facebook

  • Twitter

  • Instagram

  • Pinterest

  • LinkedIn

  • YouTube

  • Google Business Profile

  • TikTok

It also offers calendar workflows that take a post from first draft to scheduled to published.

Pros

  • Post planner and scheduling features

  • User-friendly interface with an easy-to-navigate dashboard

  • Social media post inspiration and optimization suggestions

  • Collaborative approval workflow features for team members

  • Detailed analytics and performance tracking

Cons

  • No Snapchat

  • Limited integration options with third-party apps and platforms

  • Best for teams, not solo creators

Pricing

Loomly has a 15-day trial with no credit card required. Here are the pricing plans:

  • Base Plan: Starts at $26 per month (best for content creators)

  • Standard Plan: Starts at $59 per month

  • Advanced Plan: Starts at $129 per month

  • Custom pricing: Available for enterprise-level needs

Best for

Loomly is a great choice for creators who need a collaborative workflow and content planning for their team. And for those who outsource editing or other stages of the content creation process and need a single platform for collaboration.

4. NapoleanCat

napoleancat homepage

NapoleonCat is the best tool for organizing and labeling content before scheduling it. This social media management tool offers a range of functionalities to assist content creators in effectively managing their social media presence, such as a post preview, analytics on engagement and one social inbox.

With NapoleanCat, you can schedule posts on Facebook, Instagram, Twitter, LinkedIn, and Google My Business through one dashboard.

Pros

  • Advanced scheduling and publishing capabilities

  • Label and organize content before publishing

  • Preview posts as they'll appear

  • Comprehensive analytics and reporting features

  • Collaborative workflow management for teams

  • Multi-channel support for various social media accounts

  • Affordable

Cons

  • User interface could be more modern and intuitive

  • Limited integration options with third-party apps

  • Occasional performance issues during peak usage

Pricing

Here are NapoleanCat’s pricing plans:

  • Essential Plan: Starts at $17 per month

  • Professional Plan: Starts at $47 per month

  • Business Plan: Starts at $119 per month

  • Custom Plan: Tailored pricing available for enterprise-level needs

You can also get custom pricing for smaller teams.

Best for

NapoleonCat is ideal for content creators, requiring advanced scheduling first, and analytics second. 

It also offers an affordable all-in-one solution to efficiently manage social media presence and engage with your audience across multiple platforms.

5. Iconosquare

iconosquare homepage

Iconosquare is a complete social media management solution with great scheduling features that make it perfect for content creators. 

Pre-plan your feed on Instagram, Facebook and Tiktok (newly introduced), and schedule the first comment. You can also add hashtags and tag accounts and locations. 

Iconosquare provides hashtag analytics so you don’t need to conduct separate research.

Pros

  • First comment scheduling

  • Hashtag analytics and competitor tracking

  • Social media monitoring and engagement tools

  • User-friendly interface with customizable dashboards

Cons

  • Higher pricing compared to some alternatives

  • Limited integration options with third-party apps

  • Some advanced features only available in higher-tier plans

Pricing

Here are Iconosquare’s pricing plans

  • Start Plan: Starts at $29 per month

  • Advanced Plan: Starts at $59 per month

  • Agency Plan: Custom pricing available for agency-level needs

New users also get a 14 day free trial.

Best for

Iconosquare is best suited for content creators who want in-depth analytics, hashtag tracking, and competitor analysis. 

6. Levuro

levuro homepage

Levuro’s shining feature is bulk scheduling, and a free social media management version that offers full scheduling functionalities. You can drag and drop posts while planning your feed, and work with a calendar. Levuro simplifies social media management, and is very easy to use—allowing users to efficiently plan, schedule, and analyze their content across multiple platforms.

Pros

  • Free plan with bulk scheduling features

  • Drag and drop content planning and scheduling capabilities

  • Easy to use

  • Automation features for streamlined workflow

  • Detailed analytics and performance tracking

  • Collaboration tools for team management

  • Affordable

Cons

  • Limited integration options with third-party apps

  • Affordable, but advanced features are on higher plans

  • Interface can be confusing

Pricing

Levuro offers custom pricing plans based on individual needs. It's recommended to contact their sales team for personalized pricing information.

Best for

Levuro is a good choice for content creators who value efficient scheduling, and automation features to streamline their social media management. 

7. Sendible

sendible homepage

Sendible enables you to effortlessly plan, schedule, and publish posts, images, and videos simultaneously on multiple social networks. Whether it's a single item or a batch, you can schedule your social media content with the compose button. Plus, you can easily visualize your content on a shared publishing calendar for better collaboration.

Creating visual content on Sendible is easier with a media library and integration with Canva.

Pros

  • Integration with Canva to make creating visuals easier

  • Shared publishing calendar

  • Keyword filtering

  • Comprehensive analytics and reporting features

  • Collaborative workflow features for team management

  • Posts directly to Wordpress, Medium, and Tumblr

Cons

  • Primarily a social listening tool

  • Advanced features may require additional training

  • Might be too expensive for beginner content creators

Pricing

Here are Sendible’s pricing plans:

  • Essential Plan: Starts at $29 per month

  • Growth Plan: Starts at $89 per month

  • Large Plan: Starts at $199 per month

  • Custom Plan: Custom pricing available for enterprise-level needs

Best for

Small businesses and bigger brands that operate at scale.

8. CoSchedule

coschedule homepage

CoSchedule is an all-in-one digital marketing calendar and social media management tool that streamlines content creation and scheduling for content creators. It has a comprehensive suite of features and user-friendly interface that empowers users to plan, organize, and execute marketing campaigns seamlessly.

Pros

  • Intuitive and user-friendly interface

  • Advanced marketing calendar for efficient planning

  • Social media scheduling and publishing capabilities

  • Collaboration features for team management

  • Email marketing integrations

  • Pinterest features

Cons

  • Primarily a calendar planning tool

  • Not the best for solo creators

Pricing

CoSchedule offers two paid plans:

  • Pricing starts at $29 per month for the Pro plan, billed annually.

  • CoSchedule also has custom pricing available based on specific needs.

CoSchedule also has a free plan with social media publishing up to two profiles.

Best for

CoSchedule is ideal for content creators who require a comprehensive content marketing calendar and social media management tool. 

9. Airtable

airtable homepage

Airtable is a versatile and collaborative platform that combines the functionalities of a spreadsheet and database. It offers a flexible and organized way to manage and track various aspects of your projects, including content planning, task management, and collaboration.

Pros

  • Asset manager for consistency across posts

  • Highly customizable and flexible platform

  • Easy-to-use interface with drag-and-drop functionality

  • Collaborative features for team coordination

  • Powerful organization and filtering options

  • Integrations with various apps and services

Cons

  • Steeper learning curve for complex setups

  • Advanced features may require technical expertise

  • Pricing can become costly for larger teams

  • Limited advanced reporting capabilities

  • iOS mobile app experience can be improved

Pricing

Airtable offers several pricing plans

  • Free Plan: Basic Grid, Schedule content, Kanban, and Calendar views, 1,200 records per base, 2GB attachment space per base, 2-Week Revision History.

  • Plus Plan: Starting from $10 per user/month, billed annually. Includes everything in Free Plan, 5,000 records per base, 5GB attachment space per base, Advanced Calendar Features, Priority Support.

  • Pro Plan: Starting from $20 per user/month, billed annually. Includes everything in Plus Plan, 50,000 records per base, 20GB attachment space per base, Advanced Customization Features, Field & Record Level Permissions.

  • Enterprise Plan: Custom pricing

Best for

Airtable is best suited for content creators who need to manage and track their projects efficiently.

10. Feedly

feedly homepage

Feedly is a popular content discovery and RSS feeds reader tool that enables content creators to stay informed and gather inspiration from various sources. It has a user-friendly interface and powerful organization features that simplifies keeping up with industry news, blogs, and content relevant to your interests.

Staying inspired and getting ideas to keep creating content is tricky. Feedly can help you stay informed and create content, all in one platform.

Pros

  • Easy-to-use interface for efficient content discovery

  • Personalized news feeds and custom categories

  • Seamless integration with popular platforms and apps

  • Robust search and filtering options

  • Collaboration features for team permissions and sharing

Cons

  • Free plan has limitations on the number of sources and integrations

  • Pro and Team plans can be expensive for advanced features

  • Mobile app experience can be improved

  • Some occasional performance issues

  • Limited social media sharing options within the platform

Pricing

Feedly offers both free and premium plans:

  • Pro plan: Starts at $6 per month, offering additional features like advanced search, integrations, and priority support.

  • Pro+ plan: Starts at $8 per month, offering Google News feeds, and Feedly AI features.

  • Team plan: Available for groups and has custom pricing based on the number of users and specific needs.

Best for

Feedly is a great scheduler for content creators needing a centralized platform to discover and organize content. It's especially beneficial if you need to stay up-to-date with industry trends, gather inspiration, and relevant content curation.

11. SocialBee

socialbee homepage

SocialBee is a social media management platform that helps content creators streamline their social media presence. On SocialBee, you can categorize content and set multiple automated posting schedules.

As one of the most affordable tools, SocialBee simplifies content scheduling, posting, and audience engagement across multiple social media channels.

Pros

  • User-friendly interface with intuitive navigation

  • Advanced scheduling and content categorization features

  • Automated content recycling for evergreen posts

  • Social media analytics and performance tracking

  • Team collaboration and client management tools

  • Recycles evergreen content

Cons

  • Limited integration options with third-party apps

  • Learning curve for advanced automation features

  • Occasional delays in social media platform updates

  • Some users may prefer more in-depth analytics

Pricing

SocialBee offers multiple pricing plans

  • Bootstrap: $29/month for five social profiles and one user.

  • Accelerate: $49/month for ten social profiles and one user.

  • Pro: $99/month for twenty five social profiles and three users with five workspaces.

Best for

SocialBee is best suited for content creators who value advanced scheduling features and content recycling capabilities. 

12. SocialPilot

social pilot homepage

SocialPilot is one of the most advanced scheduling tools in the market. With this tool, you can bulk schedule up to 500 posts on multiple platforms, access a social media calendar, and share all forms of content directly from the SocialPilot dashboard. You can also set up first comments and add watermarks or logos to your content.

Pros

  • Intuitive and easy-to-navigate interface

  • Advanced scheduling and publishing capabilities

  • Bulk scheduling and content calendar views

  • Team collaboration and client management features

  • Detailed analytics and performance tracking

Cons

  • Can’t add music to Tiktok and Instagram

  • No color coding while organizing

Pricing

SocialPilot offers various pricing plans: Professional, Small Team, Agency, and Enterprise.

  • Professional: $25/month for one user and ten social media accounts.

  • Small Team: $42/month for three users, twenty social media accounts, and a content library.

  • Agency: $85/month for six users, thirty social media accounts, and unlimited clients.

  • Agency+: $170/month for unlimited users, fifty social media accounts and white-labeling.

Best for

SocialPilot is well-suited for content creators who prioritize an intuitive interface, advanced scheduling capabilities, and collaboration features. It's an excellent choice for individuals, marketing teams, and agencies looking to streamline their social media management, automate tasks, and gain insights to optimize their social media strategy effectively.

13. Buffer

buffer homepage

Buffer is an all-in-one social media marketing tool that helps you build an audience organically, with post scheduling as its core feature. Buffer has a freemium model and users can schedule up to 10 social posts/updates before having to upgrade to the paid plan. Other features include a link in bio feature, and Wordpress integration.

Buffer works with Facebook, Twitter, LinkedIn, Pinterest, Instagram, and Tiktok. 

Here’s how Buffer helped Tru Earth when it launched its "Plastic-free initiative" campaign.

“We scheduled the posts to release at peak engagement times across different social platforms over a few weeks," says Ryan Mckenzie, co-founder & CMO of Tru Earth. "This strategy not only saved us valuable time but also led to a substantial increase in post engagement and audience reach, propelling the campaign to success.”

Pros

  • Direct scheduling and post reminders

  • iOS and Android apps

  • Post customization for each social network

  • Great customer support

  • Suggests optimal post timings

Cons

  • Analytics and metrics are an additional cost

  • Buffer reply and social inboxing are an additional cost

  • Free version only allows 10 posts and 3 social channels

Pricing

Buffer has a free plan and multiple paid plans:

  • Essentials: $6/monthly for one channel

  • Team: $12/monthly for one channel

  • Agency: $120/monthly for ten channels

Best for

Buffer is a great option if you’re looking for a core post scheduling tool and don’t need in-depth analytics or social listening features.

14. Sprout Social

sprout social homepage

Sprout Social is an industry-leading social media management tool. While it isn’t a post scheduler or built for small teams, it's a solid option for a content creator at its basic plan.

On Sprout Social, you can plan and schedule posts across platforms with suggestions on optimal posting time. You also get access to free social media templates to help with the creation process. With in-depth monitoring, analytics and reporting, Sprout Social may be the scheduler tool to replace them all. 

“Sprout Social empowers social teams of all sizes to optimize their social presence by streamlining workflows, enhancing team collaboration and providing rich data that helps make sense of customer needs,” says Rachael Samuels, Director of Social Media at Sprout Social.

Pros

  • Intuitive post scheduling interface

  • Templates provide pre-designed layouts and formats

  • Content suggestions to discover relevant and engaging topics

  • Access to top social media posts in your niche

  • Helps optimize social profiles with SEO keywords

Cons

  • Can be too expensive for individual content creators

  • No features for Youtube

  • No single social inbox

Pricing

Sprout Social offers three pricing tiers

  • Standard: $249/month for five social profiles, scheduling, queuing, drafting, a social inbox, content calender, review management, CRM tools, paid promotion tools, AI features, and mobile apps. 

  • Professional: $399/month for all Standard plan features, as well as unlimited social profiles, and advanced monitoring and analysis tools. Note that the Professional plan provides the ‘optimal post time’ feature for scheduling posts. This is not available at the Standard plan.

  • Advanced: $499/month for all Professional features as well as chatbots, link tracking, and a digital asset library.

Best for

Sprout Social is ideal for content creators looking for a powerful content scheduler that enables efficient post planning, content suggestions, and top-notch marketing strategy tools to enhance their presence across social media networks. 

Other tools

We included the top social media scheduler tools according to content creators and social media marketing teams. If you’re still searching for tools to fit your needs, consider checking out: 

  • Zoho Social: Social media scheduler that helps businesses manage and schedule posts across multiple platforms.

  • Eclincher: Social media management platform with scheduling, publishing, and analytics capabilities

  • MeetEdgar: Automation tool that schedules and recycles social media content for increased reach and engagement

  • Hootsuite: Popular social media management tool with scheduling, publishing, engagement, and analytics features in a single dashboard

Hire a social media manager on Fiverr

Being a content creator is all about wearing multiple hats. The most time-consuming part is undoubtedly creating great content for your audience. Consider outsourcing tasks to freelancers, like managing your social media profiles and organizing content on multiple platforms.

“I reach out to freelancers on Fiverr not only when we’re swamped with work but also when we want a different design style, or want to target a new market segment we have less experience with,” says Sarah Jameson, Marketing Director of Green Building Elements. “Because we have our scheduler, we can easily monitor a freelancer’s output, provide comments and revise when necessary.”

Sign up on Fiverr today to find the perfect social media manager for you.

About author

Izrael Samson B2B writer

Izrael Samson is a B2B SaaS writer who specializes in creating long-form, data-driven articles. Her content development process helps B2B brands break down complex ideas, grow distribution, and convert target audiences. When she's not writing, she's either teaching yoga classes or playing indie video games.